New Compostable SunChips
Bag Released
Source: ENN
It’s
always great to see a large company taking steps to reduce waste, which is why
I’m very excited about the release of the new compostable SunChips bag.
Frito-Lay
had high hopes when it first released the compostable SunChips bag last year,
but one issue prevented the bag from being popular with consumers: its high
level of noise. While customers loved that the bag was 100% biodegradable, it
just didn’t seem to be worth the pain released on their eardrums. At one point,
an Air Force Pilot even said that the bag created more noise than the cockpit of his jet.
Luckily,
Frito-Lay listened to the complaints, putting engineers to work to create a
newer version of the compostable bag that would be quieter than its noisy
predecessor. They found that tweaking the adhesive holding the bag together -
making it more rubbery - significantly reduced the bag’s noisiness.